Sunday, December 14, 2008

pediped™ aims for $100K in donations for the Make-A-Wish Foundation

HENDERSON, Nev. (Dec. 08, 2008) — pediped Footwear is committed to giving back to the community in spite of the current rocky economy. From Dec. 17-31, pediped will make a very rare offer on its Web site: For only the second time ever, pediped will reduce the price of select shoe styles and then donate 50 percent of the sales from these shoes to the Make-A-Wish Foundation.

"We believe in the Make-A-Wish Foundation and the good work it does with children,” said Angela Edgeworth, pediped president. “We are blessed with healthy children and feel compelled to make a difference in these children's lives. We initially pledged $50,000, but thanks to the generosity of our consumers, we are confident we can double that. We've reduced the price of our shoes, something we never do, as a way to give back to our consumers while benefiting this worthy charity. We hope everyone shares in the spirit of giving this season. Goodness knows people need it now more than ever. We should be thankful every day for what we have."

pediped partnered with the Make-A-Wish Foundation this year for the first time, and the collaboration has far surpassed expectations, Edgeworth said. So far, pediped has raised more than $87,000, enough to grant the wishes of 12 children with life-threatening medical conditions. pediped Footwear scheduled four fundraising events this year, two with donation matching and two from which it donated 50 percent of the total sales from select shoes.

Learn more about this fundraiser at pediped .

About pediped

Based in Henderson, Nev., pediped™ was launched in 2004 by Angela and Brian Edgeworth in their quest for the perfect soft-soled shoe for their baby daughter. Exceptional quality, unsurpassed comfort and distinctive styling have made pediped™ one of the fastest-growing children's footwear brands in the U.S. pediped™ offers more than 80 designs for boys and girls and is available in EU sizes 17-29 between their two lines, Originals (soft-soled shoes for children ages birth to 2) and Flex (rubber-soled shoes for children 1-5 years). For more information, visit or call 1-800-880-1245.

About the Make-A-Wish Foundation

The Make-A-Wish Foundation grants the wishes of children with life-threatening medical conditions to enrich the human experience with hope, strength and joy. Founded in 1980 when a group of caring volunteers helped a young boy fulfill his dream of becoming a police officer, the Foundation is now the largest wish-granting charity in the world. With the help of generous donors and nearly 25,000 volunteers, the Make-A-Wish Foundation grants a wish every 40 minutes and has granted more than 171,000 wishes in the U.S. since inception. For more information about the Make-A-Wish Foundation, visit and discover how you can share the power of a wish®.

Here is the list of styles that will be on sale:
RS810 - Andy - $31
RS590 - Demetri - $34
RS640 - Ryan - $27
RS680 - Dylan - $39

RS770 - McKenna - $31
RS364 - Chloe - $31
RS396 - Riley - $27
RS420 - Natasha - bw houdstooth - $27
RS650 - Tiffany - $27
RS600 - Emily - $27

217 - Liam - khaki/olive - $22
275 - Charlie - white/navy - $22
700 - Logan - $22
320 - Nathan - $22

561 - Janine - brown - $22
760 - Lexi - brown - $22
390 - Lexi - pink - $22
430 - Jane - $22
400 - Victoria - $22
342 - Faith - black - $22
313 - Abigail - mauve - $22
750 - Brooke - $22
420 - Natasha - bw houndstooth - $22

The sale begins on the 17th and runs till the 31st.
The shoes will be more than 30% off, and 50% of total sales will go to the Make-A-Wish Foundation.